OUR STORY
Born from a love of great food and a belief that snacking can be better for you and the world.
IT ALL STARTED WITH A DREAM.
ROOTI was founded on a simple idea: snacks should taste incredible and be good for you. We were tired of choosing between flavour and health so we refused to.
We took the traditional banana chip, gave it a serious glow-up, and created something genuinely different: high-quality, protein-rich, 100% plant-based IMIZUZU crisps that are absolutely packed with flavour.
Since then, we've perfected our signature Classic and Hot & Spicy recipes, all made with the same commitment to taste, health, and doing good in the world.

WHAT WE STAND FOR
HEALTHIER DELICIOUS
Our snack creations have health at the heart & deliver flavour to the full! A snacking win-win.
PLANT POWERED
All of our snacks are vegan friendly and plant powered by nature.
CHARITY FOCUSSED
We donate a school meal, on your behalf, to a child in need with every order placed.
SIMPLE &
PURE INGREDIENTS
We believe in the power of simplicity. That's why our IMIZUZU crisps are made with only the finest ingredients, sourced responsibly and prepared with love.
- Ripe Sweet Plantain (imizuzu or Imishaba)
- Chilli Powder
- & fortified Vegetable Oil

FEED YOUR FEEL GOOD.
That's not just a tagline — it's our mission. Every product, every decision, every partnership is built around helping you feel great about what you eat.
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